World’s largest automotive aftermarket show
The SEMA Show stands as the pinnacle automotive trade show dedicated to empowering small businesses to large enterprise brands for success. Toutest as the largest automotive event in the world, it annually books out the entire Las Vegas Convention (a feat no other industry / event does).
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Strategy, Branding, Creative, Social Media, Development, Promotional, Marketing, Advertising
Hit The Ground Running
Facing changes in staff and less than a month before the season’s marketing launch, SEMA found itself in a challenging position, potentially needing multiple agencies to bridge the gaps. From selling Exhibitor space for the SEMA Show, catering to B2B Automotive Professionals who attend, and promoting the event after-show “SEMA Fest” for fans; the needs involved coordinating numerous intricate components.
We Design LA was the perfect partner agency, offering a full range of services by our multi-talented team. From Strategy, Design, Development, Marketing, and Advertising, we were able to launch all campaigns on time while also releasing new landing pages, improved tracking, and robust content.
We went beyond digital to create a Content Strategy for onsite media production and provided onsite management to ensure content alignment. This fueled press coverage and set the foundation for future marketing efforts.
Ad Variations Per Audience
7 Micro Segments
Featured Exhibitors
We sent out a dedicated Videographer team to capture hundreds of hours of stylized close-up footage, which our Editing and Production team skillfully transformed into captivating video shorts for our Social Media team. With strategic foresight, we tailored diverse content flavors to resonate with various target markets and audience segments.
Whether you have 2 weeks or 6 months, We Design LA has the perfect solutions to create, launch, and support any live event of any size.
Our seamless coordination was orchestrated by a dedicated We Design LA account manager, who simultaneously interfaced with their multiple departments and project tracking system. This cohesive strategy ensured that the SEMA team stayed informed of our progress while concentrating on their essential tasks. In turn, we provided high-level updates and insightful feedback, presenting valuable opportunities.
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Strategy
Brand & SEO Audit
Market Research
Data Analysis
Marketing Campaigns
Branding
Brand Guidelines
Visual Concepts
Creative
Creative Direction
Graphic & 3D Design
Video Production & Editing
Web & Mobile App Design
Social Media
Content Production
Channel Optimization
Community Management
Growth Tracking
Development
UI & UX Design
Web & Mobile
Funnel Optimization
Conversion & Audience Tracking
Promotional
Photography & Filming
Live Events
Marketing
Full-Service
Content & Copywriting
Advertising
Campaign Optimization
PPC & SEM
Paid Social
Display, Video & Retargeting
Multi-Channel & Device
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